What we believe
We start from people, not from the tools.
Most people are doing their best with too much to do and too little time. Good tools should give some of that time back, not ask for more of it.
We hold our own work to that standard first, and we'd rather show you how something works than ask you to take it on trust.

If AI makes you uneasy
That's a fair place to start.
A lot of what you hear about AI is guesswork, big promises and people's data being sold. We work another way.
Before anything is set up, we tell you which outside services will handle your information, including which AI model reads it, and we walk you through what the system does, step by step.

Who we are
Two people: Jesse Looney and Derek Porter.
Jesse Looney has spent 18 years as a visual effects producer and technologist.
Derek Porter is a wellness practitioner who has run businesses and cared for the community for over 12 years.
We're based in east San Diego County.

Made here
The tools we run our own week on.
We build for ourselves first. Each of these runs on our own machines every day, shown here with sample data.



Write to us
Tell us how your week goes.
And what you'd want to hand off if you could. Write to us, and we'll set up a free first hour to talk it through.
Our work aims to be mindful, strategic, and lasting in its impact.
Write to us [email protected]